Privacy Policy | LESS THAN 1%

Last updated: January 2026

LESS THAN 1%™ LTD is committed to protecting your personal data in accordance with the UK General Data Protection Regulation and the Data Protection Act 2018.

1. Who We Are

LESS THAN 1%™ LTD
Company No: 8527087
Registered Office: Victory House, 400 Pavilion Drive, Northampton, NN4 7PA
Email: info@LessThanOnePercent.co.uk

2. What Data We Collect

We may collect:

Name, email address, telephone number
Property details and enquiry information
Identification documents (where required)
Website usage data (IP address, cookies, browser type)

3. How We Use Your Data

We use your data to:

Respond to enquiries and provide estate agency services
Arrange valuations and property marketing
Comply with legal and regulatory obligations
Improve our website and services

4. Legal Basis for Processing

We rely on:

Legitimate interests (business operations and enquiries)
Contract (where we act on your behalf)
Legal obligations (including anti-money laundering requirements)
Consent (for marketing communications where applicable)

5. Anti-Money Laundering (AML)

In accordance with the Money Laundering Regulations 2017, we are required to verify the identity of clients and may retain copies of identification documents. We may also conduct electronic verification checks.

6. Data Sharing

We may share your data with:

Solicitors, conveyancers, and mortgage advisors
Compliance providers and referencing agencies
Regulatory bodies or law enforcement where required

7. International Transfers
Where necessary, data may be processed outside the UK, subject to appropriate safeguards.

8. Data Retention
We retain personal data only as long as necessary to fulfil legal, regulatory, and business requirements.

9. Your Rights

You have the right to:

Access your data
Request correction or deletion
Object to or restrict processing
Lodge a complaint with the Information Commissioner’s Office (ICO)

10. Contact Us
Email: info@LessThanOnePercent.co.uk